Members only — $9.99 a month

THEWAR PLAN.

You don’t need another list of goals. You need a plan to win.

A 30-minute guided interrogation that forces you to get clear on what you want, why you want it, what you’re willing to sacrifice, and what you have to do every day to get there.

Step 1 is a free account. Step 2 is the wizard. Nothing is charged until you choose membership.

This isn’t for the weak. You’re going to be asked questions you probably haven’t asked yourself in years.

YOU DON’T HAVE A MOTIVATION PROBLEM.
YOU HAVE A CLARITY PROBLEM.

You say you want more money. How much?

You say you want to get healthy. What does healthy actually look like?

You say you want love. What kind? Why? What are you willing to stop accepting to have it?

You say you want a better life. Define better.

The War Plan won’t let you hide behind vague answers.

FIVE WARS. ONE LIFE.

Your War Plan forces you to define one major objective in five areas of your life. One goal each. No 47 resolutions. No vision-board dump.

01

HEALTH

Your body. Energy. Discipline. Physical capability.

02

WEALTH

Income. Ownership. Assets. Freedom. Financial power.

03

RELATIONSHIPS

Love. Partnership. Family. Connection.

04

SKILL

The capability that changes everything else.

05

PURPOSE

Why you're here. What you're called to build, teach, give, or leave behind.

THIS IS NOT A FORM.

The War Plan talks back.

“I want to lose weight.”

“If you lost the weight but still had no energy, would you consider the health war won?”

You answer.

“Then what matters more — the number on the scale, or becoming someone whose lifestyle naturally produces health?”

You answer. It keeps digging.

  • What do you want?
  • Why do you want it?
  • What would prove you’ve achieved it?
  • What are you willing to give up?
  • What are you avoiding, and what is underneath that answer?

IN ABOUT 30 MINUTES

From this

  • “I need to make more money.”
  • “I need to lose weight.”
  • “I want to find somebody.”
  • “I should get better at speaking.”
  • “I want to do something meaningful.”

To this

  • Five war statements — one dominant goal for each category, in your own words, with a number attached.
  • A reason behind every one of them, and the sacrifice you named out loud.
  • Victory conditions: what proves you won.
  • A dated campaign map for the next twelve months, starting the day you finish.
  • Four quarterly battles and sixty monthly objectives.
  • A weekly Battle Plan scored the old way: Killed, Goal, Net.
  • A target for every single day, with a job for each day of the week.
  • A monthly After Action Review and 5 Whys so you fix the system, not your mood.

THE HIERARCHY

WARWhere am I going?
BATTLEWhat must I win this month?
TARGETWhat has to happen this week?
DAILY TARGETWhat must I kill today?

WIN THE DAY. WIN THE BATTLE. WIN THE WAR.

Read this part twice

THIS ISN’T FOR THE WEAK.

This isn’t another app asking what you want to accomplish this year. You’re going to have to tell the truth. About what you want. Why you want it. What keeps stopping you. What you’re willing to sacrifice. Who you have to become. And what you’re going to do about it today.

If you aren’t ready to get uncomfortable, don’t start.

I’d like a Simple Plan instead

30 minutes could give direction to the next 365 days.
Everything is within reach.